Dr. Gail Zank

  • Professor at Department of Marketing, McCoy College of Business

Grants

2015

  • Wilson, Rick (Co-Principal), Zank, Gail (Co-Principal). Using Eye Tracking Technology to Understand the Consumer Processing of Product Claims in Product Consideration Context.”, McCoy Faculty Development Fund, Texas State University, $4350. (Funded: 2015). Grant.

2014

  • Zank, Gail (Principal), Smith, Karen (Co-Principal). Whole Grain Claims: Do They Matter?, McCoy Research Grant Funds, Texas State University, $2500. (Funded: March 1, 2014 - December 1, 2014). Grant.
  • Turri, Anna M. (Co-Principal), Zank, Gail (Principal). To Tan or Not to Tan: Exploring Consumer Perceptions of Tanning and the New FDA Sunscreen Labeling Requirements, Research Enhancement Program, Texas State University, $6720. (Funded: January 2014 - December 2014). Grant.

2012

  • Smith, Karen (Principal), Zank, Gail (Co-Principal), Stutts, Mary Ann (Co-Principal). Perceptions and Behaviors of Smokers Regarding Regular, Light and Ultra Light Cigarettes, McCoy College of Business Administration, Texas State University, $2000.00. (Submitted: October 2011, Funded: January 2012 - August 2012). Grant.

2011

  • Zank, Gail, Smith, Karen, Stutts, Mary Ann. Percerptions and Behaviors of Smokers Regarding Regular, Light, and Ultra Light Cigarettes, Texas State University-San Marcos, Texas State University, $2000. (Funded: 2011 - July 31, 2012). Grant.

2006

  • Becerra, Enrique P, Mogab, John W, Blanco, Ivan, Yi, Ha Chin, Zank, Gail Marie. Business and International Education Program Grant, U.S. Dept. of Education, Federal, $163233. (Funded: 2006 - 2009). Grant.
  • Stutts, Mary Ann, Smith, Karen, Zank, Gail. Exploring Healthy Choices by Children at Fast Food Restaurants, McCoy College of Business Research Grant, Texas State University, $1000. (Funded: 2006 - 2007). Grant.

2005

  • Stutts, Mary Ann, Zank, Gail. Male Sex Roles in Magazine Advertising, McCoy College of Business Research Grant, Texas State University, $1000. (Funded: 2005 - 2006). Grant.

2004

  • Stutts, Mary Ann, Zank, Gail. Exploring Children’s Understanding of Nutrition, Food Choice, and Food Advertising: A Marketing Perspective, McCoy College of Business Research Grant, Texas State University, $1000. (Funded: 2004 - 2005). Grant.

2003

  • Suh, Taewon (Principal), Zank, Gail M. (Co-Principal). Research Enhancement Program Grant, Texas State University-San Marcos, Texas State University, $15000. (Funded: 2003 - 2004). Grant.