Faculty Profile for Dr. Diana R Garza

profile photo for Dr. Diana R Garza
Dr. Diana R Garza
Lecturer — Org, Wkforce, & Ldrshp Studies
PED 101
phone: (512) 245-2115
Scholarly/Creative Work
Awards

Selected Scholarly/Creative Work

  • Gamble, J., & Garza, D. R. (2024). Case Study: Competition in the Energy Drink Industry. In Crafting & Executing Strategy: The Quest for Competing Advantage. McGraw Hill Publishing.
  • Garza, D. R., & Carmanety, D. (2024). Case Study: FIFA in 2023: Its Strategy to Lead the Worldwide Football Industry FIFA. In Crafting & Executing Strategy: The Quest for Competing Advantage. McGraw Hill Publishing.
  • Garza, D. R. (2024). Case Study: Electronic Arts: Its strategy in the video game industry. In Crafting & Executing Strategy: The Quest for Competing Advantage. McGraw Hill Publishing.
  • Grovey, G., & Garza, D. R. (2023). How Different Digital Marketing Techniques Drive and Empower Sneakerhead Purchasing Behaviors: A Theoretical Literature Review. Research Association for Interdisciplinary Studies.
  • Grovey, G., & Garza, D. R. (2023). Exploring the Sneakerhead culture, expression, buying behavior, and a billion-dollar industry: A theoretical literature review. Research Association for Interdisciplinary Studies.

Selected Awards

  • Award / Honor Nominee: Excellence Award for Academic Presentation, The Regional Conference on Engaged Leadership, North Georgia College and State University. 2009 - Present
  • Award / Honor Recipient: Summa Cum Laude, University of the Incarnate Word. 2000 - Present