Faculty Profiles

Colleges and Departments
Portrait of Dr. Jeremy J Sierra

Dr. Jeremy J Sierra

  • Professor at Department of Marketing, McCoy College of Business

Service Activities

Ongoing

  • Member, College Review Group. December 2019 - Present.
  • Member, M.S. in Marketing Research & Analysis Committee. September 2019 - Present.
  • Member, Presidential Award Selection Committee for Scholarly and Creative Activities. January 2019 - Present.
  • Chair, Research Committee. August 2016 - Present.
  • Editorial Review Board Member, Marketing Education Review. 2006 - Present.
  • Chair, Serve as Search Committee Chair for the hiring of two Assistant Professors of Marketing. December 2024 - Present.
  • Editorial Review Board Member, Journal of Product & Brand Management. March 2017 - Present.
  • VBS Classroom Leader, Shepherd of the Hills Church. 2013 - Present.
  • Editorial Review Board Member, Journal of Services Marketing. August 2010 - Present.

2024

  • Member, Online MBA Curriculum Review Task Force. July 2024 - December 2024.
  • Editor, Journal of Promotion Management. September 2019 - November 2024.

2023

  • Editorial Review Board Member, Journal of Marketing Theory and Practice. 2007 - January 2023.

2022

  • Editorial Review Board Member, Journal of Global Scholars of Marketing Science. March 2017 - August 2022.

2021

  • Committee Member, Marketing Journal Ranking Committee. 2009 - 2021.

2020

  • Editorial Review Board Member, Psychology & Marketing. 2015 - December 2020.
  • Member, Undergraduate Curriculum Committee. September 2017 - April 2020.

2019

  • Committee Member, Research Seminar Committee. 2011 - 2019.
  • Editorial Review Board Member, Journal of Promotion Management. January 2012 - September 2019.

2018

  • Committee Member, Merit Policy Committee. 2016 - 2018.

2017

  • Committee Member, Research Enhancement Program (REP) Committee. 2010 - 2017.

2015

  • Committee Chair, University Research Committee. 2012 - 2015.

2014

  • Editorial Review Board Member, Journal of Advertising. February 2010 - 2014.

2012

  • Committee Member, Marketing Department Academic Plan Committee. 2012.
  • Committee Member, Search Committee for the Jerry D. & Linda Gregg Fields Chair in Ethics and Corporate Responsibility. October 2011 - February 2012.

2011

  • Reviewer, Ad Hoc Reviewer, Academy of Marketing Science. 2011.
  • Reviewer, Ad Hoc Reviewer, AMA Collegiate Annual Report / Chapter Plan Judge. 2011.
  • Reviewer, Ad Hoc Reviewer, European Journal of Psychology of Education. 2011.
  • Reviewer, Ad Hoc Reviewer, Journal of Interactive Advertising. 2011.
  • Reviewer, Ad Hoc Reviewer, Journal of Promotion Management. 2011.
  • Reviewer, Ad Hoc Reviewer, Journal of Sport Management. 2011.
  • Reviewer, Ad Hoc Reviewer, Society for Consumer Psychology. 2011.
  • Reviewer, Ad Hoc Reviewer, Society for Marketing Advances. 2011.
  • Reviewer, Ad Hoc Reviewer, Substance Abuse Treatment, Prevention, and Policy. 2011.
  • Committee Member, Impact of Research Task Force. 2010 - 2011.
  • Faculty Advisor, Texas State Collegiate Chapter of the American Marketing Association. 2007 - 2011.

2010

  • Reviewer, Conference Paper, AMA Winter Marketing Educators’ Conference. 2010.
  • Committee Member, Pride and Tradition Committee. 2009 - 2010.

2009

  • Committee Member, AQ/PQ Task Force in the McCoy College of Business Administration. 2009.
  • Committee Member, Alumni Survey. 2009.
  • Committee Member, Creativity Committee. 2009.
  • Compiled, Suggested book reading list for Marketing Graduates. 2009.
  • Reviewer, Ad Hoc Reviewer, Journal of Advertising. 2009.
  • Reviewer, Ad Hoc Reviewer, Journal of Services Marketing. 2009.
  • Reviewer, Ad Hoc Reviewer, Journal of Services Marketing. 2009.
  • Reviewer, Conference Paper, AMA Winter Marketing Educators’ Conference. 2009.
  • Reviewer, Conference Paper, North American Conference of the Association for Consumer Research. 2009.

2008

  • Committee Member, Search Committee for new marketing faculty member. 2008.
  • Reviewer, Ad Hoc Reviewer, Journal of Business Ethics. 2008.
  • Reviewer, Ad Hoc Reviewer, Journal of Marketing Education. 2008.
  • Reviewer, Conference Paper, Academy of Marketing. 2008.
  • Reviewer, Conference Paper, AMA Summer Marketing Educators’ Conference. 2008.

2007

  • Reviewer, Conference Paper, AMA Summer Marketing Educators’ Conference. 2007.
  • Reviewer, Conference Paper, AMA Winter Marketing Educators’ Conference. 2007.
  • Committee Member, United Way Capital Area. 2007.

2006

  • Reviewer, Ad Hoc Reviewer, Journal of Business Research. 2006.
  • Reviewer, Conference Paper, AMA Summer Marketing Educators’ Conference. 2006.

2004

  • Reviewer, Conference Paper, Marketing and Public Policy Conference. 2004.

2002

  • Reviewer, Conference Paper, AMA Summer Marketing Educators’ Conference. 2002.