Portrait of Dr. Pinfan Zhu

Dr. Pinfan Zhu

  • Professor at English, College of Liberal Arts

Scholarly and Creative Works

2024

  • Zhu, P. (2024). Constraint Factors Affecting the Effectiveness of Business & Technical Communication across Cultures----From Linguistical, Rhetorical, Visual, and Cultural Perspectives, June,2024. USA: Macmillan Publisher. Retrieved from https://www.amazon.com/Constraint-Affecting-Effectiveness-Technical-Communication/dp/1964706106/ref=tmm_pap_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.oNAaOB5NhFjIboaMJZ0CCQ.9GV88rAzAgpFGjZhbx3FH8PSrFNP3_MQTI8nWP9vJKc&qid=1735253767&sr=8-1

2023

  • Zhu, P. (2023). Cultural Dimensions as Guidelines in Handling Language Problems for Effective Written Communication Across Cultures. International Journal of Linguistics, Literature, and Translation, Vol.6, 85–95. https://doi.org/10.32996/ijllt
  • Zhu, P. (2023). Cultural Awareness as a Main Approach to Teaching a Course of Web Customization for Effective Cross-Cultural Communication. International Journal of Linguistic, Literature, and Translation, Vol.6, 192–209. https://doi.org/DOI: 10.32996/ijllt

2022

  • Zhu, P. (2022). One Size Does Not Fit All:  On Application of Translation Theories to Teaching a Course of Website Localization. International Journal of Linguistic, Literature, an Translation, Volume 5(No. 8), 8–16. https://doi.org/DOI : 10.32996/ijllt.2022.5.8.2

2021

  • Zhu, P. (2021). Translation of Traditional Chinese: Gains vs Losses. International Journal of Linguistic, Literature, and Translation., Vol.4, 1–7. https://doi.org/DOI: 10.32996/ijllt
  • Zhu, P. (2021). Audience and Purpose as a Means for Improving the Acceptability of Technical Translation. International Journal of Linguistic, Literature, and Translation., Vol. 4, 98–108. https://doi.org/DOI: 10.32996/ijllt

2020

  • Zhu, P. (2020). Nabokov’s Art of Translation: Effective Means to Attract a Wide Readership. International Journal of Linguistics, Literature, and Translation, 3(12), 172–180. https://doi.org/DOI: 10.32996/ijllt
  • Zhu, P. (2020). Well-received Chinese Rhetorical Strategies as Identified in the Public Speeches and Reports by Chinese Leaders. Journal of Media and Communication Studies, 12(4), 46–53. https://doi.org/DOI: 10.5897/JMCS

2016

  • Zhu, P. (2016). €œImpact of Business Cultural Values on Homepage Design That May Hinder International Business.€. Journal of Technical Writing and Communication, 46(1), 105–124. https://doi.org/doi:10.1177/0047281615600644

2015

  • Zhu, P. (2015). €œHow Translation Criteria May Affect International Business€. Journal of Technical Writing and Communication, 45, 285–298. https://doi.org/doi:10.1177/0047281615578850
  • Zhu, P. (2015). €œAgainst Cultural Influence on Structuring a Discourse for Cross-Cultural Communication.€. International Journal of Liberal Arts & Social Science., 3, 10-Jan. Retrieved from http://www.ijlass.org/data/frontImages/gallery/Vol._3_No._3/1._1-10.pdf
  • Zhu, P. (2015). €œBest Strategy for Translating Technical and Business Information€. International Journal of Education and Social Science, 45, 183–187. Retrieved from http://www.ijessnet.com/wp-content/uploads/2015/01/8.pdf
  • Zhu, P. (n.d.). How Translation Criteria May Affect International Business. Las Vegas: International Organization of Social Science and Behavioral Research.

2014

  • Zhu, P. (2014). Conducting a Grounded Theory Study in a Language Other Than English: Procedures for Ensuring the Integrity of Translation. Sage Open Press (Jan. 22, 2014, pp. 123–135). Sage Open Press. https://doi.org/10.1177/2158244014528920  Published 28 March 2014

2013

  • Zhu, P. (2013). Communicating Traditional Chinese Medicine Across Cultures. Germany: Scholar’s Press.
  • Zhu, P., & St,Amant, K. (2013). €œTaking Traditional Chinese Medicine International and Online: An Examination of the Cultural Rhetorical Factors Affecting American Perceptions of Chinese-Created Web Sites.€. Technical Communication, 54, 171–186.
  • Zhu, P. (n.d.). Effective Information Design as an Effective Means to Ensure the Success of International Business. International Conference of International Organization of Social Science and Behavioral Research Conference.

2012

  • Zhu, P. (2012). The Impact of Translation Problems on International Technical Communication. Biloxi MS: International Organization of Social Sciences and Behavioral Research.
  • Zhu, P. (2012). €œTranslation Problems in International Business and Their Counter-Measures.€. Journal for Global Business Education., 11, 113–118.

2011

  • Zhu, P., & Wang, J. (2011). €œ Cultural Values Carried in International Business Homepages That Failed to Accommodate the Needs of Cultural Audiences. Journal for Global Business Education, 10, 35–39.
  • Zhu, P., & Wang, J. (2011). €œLinking Contextual Factors with Rhetorical Pattern Shift: Direct and Indirect Strategies Recommended in English Business Communication Textbooks in China.€. Journal of Technical Writing and Communication, 41, 83–107.

2010

  • Zhu, P. (n.d.). Podcasts as Used in Teaching Technical Communication. Rocky Mountain: Process of Change in Technical and Professional Communication, Rocky Mountain Modern Language Association Convention, 2010.
  • Zhu, P., & St. Amant, K. (2010). An Application of Robert Gagne€™s Nine Events of Instruction to the Teaching of Website Localization.€. Journal of Technical Writing and Communication, 40, 286–302.
  • Zhu, P. (2010). €œProblematic Graphics That Affect International Business.€  Journal for Global Business Education. Journal of Technical Writing and Communication, 10, 10-Jan.
  • Zhu, P. (2010). Cross-Cultural Blunders in Professional Communication from a Semantic Perspective.€. Journal of Technical Writing and Communication, 40, 179–196.

2009

  • Zhu, P. (2009). €œLanguage Problems to Be Coped with in Web Localization.€. Journal of Technical Writing and Communication, 39, 57–78.
  • Zhu, P. (2009). €œSemantic Problems That Affect International Business.€. Journal for Global Business Education, 9, 20-Nov.

2008

  • Zhu, P. (n.d.). Bad Design Treatment: How the Reality of Poor Document Design Hinders Health Care Communication.". Las Vegas: Conference on College Composition and Communication.

2007

  • Zhu, P. (n.d.). Impact of Cultural Values on the Usability of International Websites€. Las Vegas: International Organization of Science and Social Behavior Research Conference.
  • Zhu, P. (n.d.). Techlogical Readiness: How to Make It. San Francisco: Council on Programs in Technical and Scientific Communication,.

2006

  • Zhu, P. (2006). Problems of Traditional Chinese Medicine from  Semantic ans Syntactic Perspectvives. In American Translators Association’s 47th Anual Conference Proceedings (2006th ed., pp. 179–196). ATA.
  • Zhu, P. (n.d.). Problems of Traditional Chinese Medicine Translation from Semantic and Syntactic Perspectives. New Orleans, LA: .” 47th Annual Conference of American Translators Association, ,.
  • Zhu, P. (n.d.). Using Active Practice Theory to Design an International Technical Communication Course. Las Vegas: 53rd Annual Conference of Society of Technical Communication.
  • Zhu, P. (n.d.). Writing from a Multi-perspective. Corps Christi: Conference of College Teachers of English.
  • Zhu, P. (2006). Using Active Practice Theory to Design an Interbational Technical Communication Course. In STC’s 53rd Anual Conference (May, 2006, pp. 177–181). USA: Society for Technical Communication.

2000

  • Zhu, P. (2000). . Flower Season of the Youth Blessing. China: Li River Press.
  • Zhu, P. (2000). Madiness Delusion. Guilin, China: Li River Press.

1999

  • Zhu, P. (1999). €œEmphasis within English Sentences€. College English, 7, 57-.

1997

  • Zhu, P. (1997). Colors in the City by Cliff Motrin. The Planner (3rd ed., Vol. 46, pp. 62–66). Guilin, China: Guilin Daily Press.
  • Zhu, P. (1997). €œStudy of Syntactical Emphasis.€. College English, 4, 23–25.
  • Zhu, P. (1997). Non-linear Architecture by Charles Junks. The Planner (March, 1997, Vol. 52, pp. 91–92). China: Guilin Daily Press.
  • Zhu, P. (1997). Research into Sustainable Architecture. The Planner (3rd ed., Vol. 50, pp. 78–79). Guilin China: Guilin Daily Press.
  • Zhu, P. (1997). Putting the Urb in the Suburbs by Charles Rockwood. The Planner (3rd ed., Vol. 51, pp. 90–94). Guilin, China: Guilin Daily Press.

1996

  • Zhu, P. (1996). Made to Measure by Ivan Richard. The Planner (Nov. 1997, Vol. 47, pp. 67–68). Guilin China: Guilin Daily Press.
  • Zhu, P. (1996). Guilin Foreign Trade in Brief. Foreign Econimy and Trade in Guilin. Foreign Economic Relations and Trade Committee of Guilin.
  • Zhu, P. (1996). A Famous Tourist City of History and Culture"Guilin (1990th ed.). Asian Publishing House.
  • Zhu, P. (1996). Rough Outline of Guilin. The Planner. Guilin, China: Li River Press.
  • Zhu, P. (1996). Lets Go Round and Round by Jacque Mart. The planner (1996th ed., Vol. 50, pp. 67–68). Guilin Daily Press.