Biography and education
Claudia Röschmann is a Professor in the Communication Design program in the School of Art and Design and Associate Director for Design Innovation in the Materials Applications Research Center (MARC), as well as Adjunct Doctoral faculty in the Materials Science, Engineering and Commercialization program and Honorary Professor of International Studies at Texas State University. She was head of the Communication Design program from 2014 to 2020, and as graduate advisor directed the MFA program, a non-traditional low residency program from 2010 to 2020.
She brings 20+ years of international design experience and strategic entrepreneurial thinking to the university where she teaches human-centered design and design entrepreneurship. She also serves as the founder of the Design for America studio on campus, and is the co-founder of the 1 Million Cups Greater San Marcos TX community. Claudia gets very excited about international and cross-disciplinary projects, and speaks at conferences about design thinking and digitally engaged learning. Originally from Germany, she moved to New York in the 90s to work for Vignelli Associates before moving to Austin with her husband, where she runs ROESCHMANNdesign, a design studio focused on brand experiences for non-profit clients. Claudia loves to travel (preferably by sailboat, bike or foot) so she can spend time in bookstores and museums.
She brings 20+ years of international design experience and strategic entrepreneurial thinking to the university where she teaches human-centered design and design entrepreneurship. She also serves as the founder of the Design for America studio on campus, and is the co-founder of the 1 Million Cups Greater San Marcos TX community. Claudia gets very excited about international and cross-disciplinary projects, and speaks at conferences about design thinking and digitally engaged learning. Originally from Germany, she moved to New York in the 90s to work for Vignelli Associates before moving to Austin with her husband, where she runs ROESCHMANNdesign, a design studio focused on brand experiences for non-profit clients. Claudia loves to travel (preferably by sailboat, bike or foot) so she can spend time in bookstores and museums.
Teaching Interests
Research Interests
Featured grants
- Roeschmann, Claudia. Erasmus+ Mobility Grant, Erasmus+ Mobility Grant, Erasmus+ Mobility Grant (in collaboration with the Köln International School of Design), $35000. (Submitted: March 2025, Funded: 2026 - 2028). Grant.
- Roeschmann, Claudia (Co-Principal), Percent Contribution: %50, Tschirhart, Peter Louis (Principal), Percent Contribution: %50. Allstate Foundation / CELO Service Grant, STELOS Program, Private / Foundation / Corporate, $25000. (Submitted: April 1, 2024, Funded: February 1, 2025 - November 1, 2025). Grant.
- Roeschmann, Claudia (Principal). YMCA Youth led Solutions Grant, STELOS Program + Hays County Food Bank, Private / Foundation / Corporate, $10000. (Submitted: May 1, 2023, Funded: May 1, 2023 - February 1, 2024). Grant.
- Roeschmann, Claudia (Co-Principal). Finish + American Art + Design Innovation Exchange, U.S. Embassy Helsinki, Finland, Federal, $25000. (Submitted: September 1, 2021). Grant.
- Roeschmann, Claudia (Principal). ACC Grant proposal in cooperation with Professor William Meek, Institutional (Higher Ed), $10286. (Submitted: January 1, 2013). Grant.

Featured scholarly/creative works
- Roeschmann, C., & Tschirhart, P. L. (2024). Across the Parallax: Human-Centered Design as a Community Engagement Tool. In The role of design in shaping sustainable futures (Vol. 1, pp. 353–366). Malardalen, Sweden: Malardalen University Living Lab Press. Retrieved from chrome-extension://efaidnbmnnnibpcajpcglclefindmkaj/http://www.diva-portal.org/smash/get/diva2:1872622/FULLTEXT02.pdf
- Brand Identity. Women's Symphony League of Austin "The SECRET GARDEN " Event. Austin, Texas. Foundation. October 2021 - October 2022.
- Roeschmann, C. (n.d.). Designing Community Engagement for Ethical Leadership. In Ethical Leadership: A New Frontier for Design. United States: Cumulus Association. Retrieved from https://cumulusnantes2025.design/program/
- Roeschmann, C. (n.d.). Designing Across Cultures: Intercultural Collaboration for Local Impact. In Cumulus Association. Cumulus Association.
- Summers, L., Fulton, L. V., Shallenberger, A. N., Roeschmann, C., Elaganti, R., & Ruggentaler, C. (2022). La creación de un registro de términos asociados con la trata de personas para apoyar a las fuerzas policiales en sus investigaciones: Prueba de concepto e investigación inicial. PostC: Crimen, Ciencia, Sociedad. Retrieved from https://postc.umh.es/minipapers-list/
Featured awards
- Award / Honor Recipient: Texas Downtown's Association Best Downtown Partner Award, Texas Downtown Association. August 1, 2025 - November 15, 2025
- Award / Honor Recipient: Honorary Member Lake Canyon Yacht Club, Lake Canyon Yacht Club. 2016 - Present
- Award / Honor Recipient: GD USA People to Watch 2020, Graphic Design USA Publication, NY. January 1, 2020 - December 30, 2020
- Award / Honor Nominee: Outstanding Commitment to Excellence and Innovation in Distance Learning, Texas Distance Learning Association. 2019
- Award / Honor Recipient: American Graphic Design Award, Graphic Design USA. 2019

Featured service activities
- Member
Round Rock 20-year Anniversary Commmittee
- Other
1 Million Cups Round Rock
- Member
Round Rock Chamber Entrepreneurial Council
- Co-Chair
Digitally Engaged Learning (DEL) Conference
- Co-Chair
DEL Conference
- Chair
Online Teaching Award Committee
